Title

Examining The Effects Of Avatar Customization And Narrative On Engagement And Learning In Video Games

Keywords

avatar customization; learning; memory; narrative; presence and engagement; video games

Abstract

While video games have received strong attention for their potential to generate engagement and learning, the specific features of these games that produce these outcomes are still not well understood. This study examined two factors - the ability to customize an avatar and the presence of a strong narrative - for their effects on a player's gaming experience and their subsequent ability to remember events and characteristics in the game. Results of this study showed strong effects for creating a custom avatar on feelings of engagement and presence, and modest effects on measures of learning. There were no significant effects for the narrative manipulation. Interpretations of these results and their implications are discussed. © 2013 IEEE.

Publication Date

12-19-2013

Publication Title

Proceedings of CGAMES 2013 USA - 18th International Conference on Computer Games: AI, Animation, Mobile, Interactive Multimedia, Educational and Serious Games

Number of Pages

87-90

Document Type

Article; Proceedings Paper

Personal Identifier

scopus

DOI Link

https://doi.org/10.1109/CGames.2013.6632611

Socpus ID

84890334796 (Scopus)

Source API URL

https://api.elsevier.com/content/abstract/scopus_id/84890334796

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