Customer Relationship Management And Fan Engagement Analytics
Publication Date
11-18-2016
Publication Title
Sport Business Analytics: Using Data to Increase Revenue and Improve Operational Efficiency
Number of Pages
53-68
Document Type
Article; Book Chapter
Personal Identifier
scopus
DOI Link
https://doi.org/10.1201/9781315367613
Copyright Status
Unknown
Socpus ID
85051954802 (Scopus)
Source API URL
https://api.elsevier.com/content/abstract/scopus_id/85051954802
STARS Citation
Mathew, Ray, "Customer Relationship Management And Fan Engagement Analytics" (2016). Scopus Export 2015-2019. 3878.
https://stars.library.ucf.edu/scopus2015/3878
COinS