Pacific Area Tourism: A Guide to Key Sources of Tourism Statistics

Abstract

Both inbound and outbound tourism are growing rapidly in many countries in the Pacific area. The World Tourism Organization (WTO) reported nearly 77 million International Tourism Arrivals in the East Asia and Pacific Region in 1994, 14% of the world total of 537 million. This estimate represents a 10% increase in volume over 1993, more than double the growth rate for International Tourism to Europe or to the Middle East and three times the rate of growth to the Americas (World Tourism Organization 1995). Preliminary data for 1995 indicated continuation of rapid growth. The Hong Kong based Travel Business Analyst counts at least 100,000 new hotel rooms in projects due to open before 2000 (Duvel Industry Monitor 1995), while the Economist Intelligence Unit (1995) forecasts a shortage of hotel rooms in the region. Boeing forecasts that by 2004 Asia will account for a third of world air travel, up 22% (Time 1995).

Publication Date

1-1-1997

Original Citation

Raphael R. Bar-On, Abraham Pizam, John C. Crotts, “Pacific Area Tourism: A Guide to Key Sources of Tourism Statistics,” Journal of Travel & Tourism Marketing, Vol. 6, No. 1 (1997), pp. 93-107.

Number of Pages

93-107

Document Type

Paper

Language

English

Source Title

Journal of Travel and Tourism Marketing

Volume

6

Issue

1

College

Rosen College of Hospitality Management

Location

Rosen College of Hospitality Management

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