Role of Risk, Self-Efficacy and Innovativeness on Behavioral Intentions for Mobile Payment Systems in the Restaurant Industry

Keywords

Innovativeness, intention to use, mobile payment, near-field communication, perceived risk, restaurant, self-efficacy

Abstract

Near Field Communication (NFC) is gaining popularity in the hospitality industry, with NFC based mobile payment (MP) systems appearing to be the most promising application. This study provides a theoretical elaboration on the dimensions of perceived risks, and incorporates consumer self-efficacy and innovativeness as key predictors of behavioral intentions. Data analysis consisted of model validation through confirmatory factor analysis and testing the hypotheses with structural equation modeling. A consumers’ level of innovativeness and self-efficacy are found to predict intention to use. The dimensions of risk are found to be significant and mediate the innovativeness-intention to use relationship.

Publication Date

7-20-2016

Original Citation

Makki, A., Ozturk, A. B., & Singh, D. (2016). Role of Risk, Self-Efficacy and Innovativeness on Behavioral Intentions for Mobile Payment Systems in the Restaurant Industry. Journal of Foodservice Business Research, 19(5), 454-473.

Number of Pages

454-473

Document Type

Article

Language

English

Source Title

Journal of Foodservice Business Research

Volume

19

Issue

5

College

Rosen College of Hospitality Management

Location

Rosen College of Hospitality Management

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