Keywords

Themed Experience, Immersive Design, Zoos, Aquariums, Conservation Education

Abstract

This thesis analyzes the disconnect between immersive environmental storytelling and conservation education at animal attractions. How can designers create immersive educational experiences that engage audiences? Can environmental narrative practices be applied in a new way to develop effective conservation and wildlife education? A literature review assists in defining immersion, discovering the evolution of Modern Zoo design as an immersive experience, and evaluating conversation education in animal facilities. When combined with educational techniques, immersive habitat design improves guest engagement and informal conservation learning outcomes in zoos and animal-related experiences. Using Scott Lukas’ theming and immersion modes, three attractions are analyzed as case studies. Research conducted at Disney’s Animal Kingdom, Seaworld Orlando, and Lion Country Safari indicates that the most successful case study experience is Disney’s Animal Kingdom Kilimanjaro Safaris. From this, with assistance from established literature, a new walk-through animal experience concept will be the outcome. This study is essential to continue to bridge the gap between entertainment and education, promote conservation actions, and inform future design practices by starting with AZA guidelines and expanding outward creatively.

Completion Date

2025

Semester

Summer

Committee Chair

Weishar, Peter

Degree

Master of Fine Arts (M.F.A.)

College

College of Arts and Humanities

Format

PDF

Identifier

DP0029589

Language

English

Document Type

Thesis

Campus Location

Orlando (Main) Campus

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