Title

A scale for measuring media relations efforts

Authors

Authors

Y. Yoon

Comments

Authors: contact us about adding a copy of your work at STARS@ucf.edu

Abbreviated Journal Title

Public Relat. Rev.

Keywords

Business; Communication

Journal Title

Public Relations Review

Volume

31

Issue/Number

3

Publication Date

1-1-2005

Document Type

Article

DOI Link

http://dx.doi.org/10.1016/j.pubrev.2005.05.002

Language

English

First Page

434

Last Page

436

WOS Identifier

WOS:000231626700015

ISSN

0363-8111

Recommended Citation

"A scale for measuring media relations efforts" (2005). Faculty Bibliography 2000s. 5814.
https://stars.library.ucf.edu/facultybib2000/5814