Abstract
Florida bed and breakfasts (B&Bs) were surveyed for the purpose of discovering the attitudes, beliefs, and actual behaviors of B&B owners and operators that contribute to an operation’s success. This study had several objectives: 1) to provide an analysis of attitudes and beliefs perceived to be necessary for success and the actual behaviors exhibited by operators based upon their self-definition of success, 2) to collect demographic information from various bed and breakfasts in Florida, and 3) to expand the limited amount of research that has addressed issues in the bed and breakfast industry. Between July 2009 and August 2009, data was collected by using a mailed survey. After collecting and compiling all of the information, Pearson’s correlation was used to determine if any correlations existed between owners and operator’s attitudes and beliefs and actual behaviors. Furthermore, the total sample was separated into a “successful” group and an “other” group in order to discover disparities between each group’s attitudes/beliefs and behaviors. This study was modeled after Bed and Breakfasts in Virginia: Identification of Success Factors (Kaufman, 1994), and had many correlations that were similar to Virginia’s bed and breakfast industry. In addition to the similar correlations found in the previous study, this study found several more attitudes, beliefs, and behaviors that have deemed necessary for success by Florida’s bed and breakfast industry leaders. The study concluded that several attitudes, beliefs, and behaviors were necessary for success: bed and breakfast owners and operators must understand the B&B industry, have had past work experience in the hospitality industry, understand the basic functions of running a business, and maintain a positive relationship with employees and guests.
Thesis Completion
2009
Semester
Fall
Advisor
Kaufman, Tammie
Degree
Bachelor of Science (B.S.)
College
Rosen College of Hospitality Management
Degree Program
Hospitality Management
Subjects
Dissertations, Academic -- Hospitality Management;Hospitality Management -- Dissertations, Academic
Location
Rosen College of Hospitality Management
Format
Identifier
DP0020214
Language
English
Rights
Written permission granted by copyright holder to the University of Central Florida Libraries to digitize and distribute for nonprofit, educational purposes.
Access Status
Open Access
Length of Campus-only Access
None
Document Type
Honors in the Major Thesis
Recommended Citation
Rash, Catherine I., "Critical success factors in Florida's bed and breakfast industry" (2009). HIM 1990-2015. 910.
https://stars.library.ucf.edu/honorstheses1990-2015/910