Essential organizational culture elements for companies within the life insurance industry

Abstract

The corporate culture present within any organization has a significant effect on the decisions the organization makes in regards to its daily operations, goals, the environment that its employees work in and customers interact with when doing business with the company. There are various factors beyond the control of the organization that. have an effect on the culture, one of them being the economic environment. The decisions that corporations make during times of economic expansion and how they cope with times of economic contraction is a reflection of the culture that is present. The insurance industry and its participants are especially sensitive to these economic movements and make their decisions to grow and create products on their perception of economic movement. The cultures of AXA, a French insurance company, and Prudential, a British insurance company will be compared alongside the culture of the formerly prominent AIG to discover what aspects of corporate culture a corporation within the life insurance industry should have present in order to have sustainable growth during times of economic expansion and remain viable during times of economic contraction.

Notes

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Thesis Completion

2010

Semester

Spring

Advisor

Sweo, Robert

Degree

Bachelor of Science (B.S.)

College

College of Business Administration

Degree Program

Finance

Subjects

Business Administration -- Dissertations, Academic;Dissertations, Academic -- Business Administration

Format

Print

Identifier

DP0022454

Language

English

Access Status

Open Access

Length of Campus-only Access

None

Document Type

Honors in the Major Thesis

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