Essential organizational culture elements for companies within the life insurance industry
The corporate culture present within any organization has a significant effect on the decisions the organization makes in regards to its daily operations, goals, the environment that its employees work in and customers interact with when doing business with the company. There are various factors beyond the control of the organization that. have an effect on the culture, one of them being the economic environment. The decisions that corporations make during times of economic expansion and how they cope with times of economic contraction is a reflection of the culture that is present. The insurance industry and its participants are especially sensitive to these economic movements and make their decisions to grow and create products on their perception of economic movement. The cultures of AXA, a French insurance company, and Prudential, a British insurance company will be compared alongside the culture of the formerly prominent AIG to discover what aspects of corporate culture a corporation within the life insurance industry should have present in order to have sustainable growth during times of economic expansion and remain viable during times of economic contraction.
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Bachelor of Science (B.S.)
College of Business Administration
Business Administration -- Dissertations, Academic;Dissertations, Academic -- Business Administration
Length of Campus-only Access
Honors in the Major Thesis
Chaves, Fabrizzio Orlando, "Essential organizational culture elements for companies within the life insurance industry" (2010). HIM 1990-2015. 985.