Keywords
Business, Data processing, Management information systems, Co-op advertising information system, Data bank theory application, Sequential master file access, Add-change-delete (CRUD) maintenance, Reports by participation, classification, expiration
Abstract
This report presents the development of a business information system for co-op advertising. An underlying assumption is that information systems add value to an organization. It is an application of data bank theory, and demonstrates the techniques required to maintain a current information system, i.e., add, change, and delete capabilities. The master file is sequentially accessed to produce reports by participation percentage, classification, or expiration date.
Notes
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Graduation Date
Spring 1979
Advisor
Hosni, Yasser A.
Degree
Master of Science (M.S.)
College
College of Engineering
Degree Program
Engineering Math and Computer Systems
Format
Pages
57 pages
Language
English
Rights
Public Domain
Length of Campus-only Access
None
Access Status
Masters Thesis (Open Access)
Identifier
DP0013244
Subjects
Business -- Data processing; Management information systems; Cooperative advertising; Management information systems--Design and construction; Management information systems--Data processing; Information storage and retrieval systems--Advertising; Management information systems--Documentation
STARS Citation
Gardner, Kay C., "A Co-op Advertising Information System" (1979). Retrospective Theses and Dissertations. 415.
https://stars.library.ucf.edu/rtd/415
Contributor (Linked data)
Hosni, Yasser A. [VIAF]
Hosni, Yasser A. [LC]
University of Central Florida. College of Engineering [VIAF]
Collection (Linked data)
Accessibility Status
Searchable text