Keywords
Sterotype (Psychology) in advertising, Television advertising
Notes
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Graduation Date
1987
Semester
Spring
Advisor
Smith, Ronald F.
Degree
Master of Arts (M.A.)
College
College of Arts and Sciences
Department
Communication
Degree Program
Communications
Format
Pages
143 p.
Language
English
Rights
Public Domain
Length of Campus-only Access
None
Access Status
Masters Thesis (Open Access)
Identifier
DP0022600
STARS Citation
Becker, Helen S., "Selling the Stereotype: Sexist, Ageist, and Racist Typecasting in Network Television Advertising in 1986" (1987). Retrospective Theses and Dissertations. 5005.
https://stars.library.ucf.edu/rtd/5005
Accessibility Status
Searchable text