Title

Culture'S Impact On Technology Mediated Learning: The Role Of Horizontal And Vertical Individualism And Collectivism

Abstract

The horizontal and vertical dimensions of individualism and collectivism are an important characteristic of cultures. These dimensions have many implications for the ways in which individual learners use and respond to interactive technologies. This article reports on a study that investigated the impact of culture, specifically horizontal individualism (HI), vertical individualism (VI), horizontal collectivism (HC), and vertical collectivism (VC) on the effectiveness of technology mediated learning. Results indicate that the four dimensional patterns have differing effects on the use of TML communication capabilities, feelings of sense of community, satisfaction with the TML experience, perceived learning, and declarative knowledge acquisition. © 2009, IGI Global.

Publication Date

12-1-2008

Publication Title

Handbook of Research on Information Management and the Global Landscape

Number of Pages

209-228

Document Type

Article; Book Chapter

Personal Identifier

scopus

DOI Link

https://doi.org/10.4018/978-1-60566-138-4.ch012

Socpus ID

84901537321 (Scopus)

Source API URL

https://api.elsevier.com/content/abstract/scopus_id/84901537321

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