Title
Usability Of Pay-As-You-Go Cell Phones: A Cross-Cultural Analysis
Abstract
The goal of the current study was to assess the usability of pay-as-you-go cell phones across specific cultures-one cell phone model from Honduras and one model from the United States. Bilingual participants completed three basic tasks with both cell phones while performing the think-aloud protocol and then completed surveys evaluating their user experience. Findings revealed that participants had more difficulty and were less satisfied when using the Honduran phone to complete the tasks. Universal and cross-cultural usability heuristics are used to evaluate performance issues with the phones and provide basic design recommendations to optimize user performance with the cell phones across the two cultures.
Publication Date
1-1-2014
Publication Title
Proceedings of the Human Factors and Ergonomics Society
Volume
2014-January
Number of Pages
1974-1978
Document Type
Article; Proceedings Paper
Personal Identifier
scopus
DOI Link
https://doi.org/10.1177/1541931214581412
Copyright Status
Unknown
Socpus ID
84957695645 (Scopus)
Source API URL
https://api.elsevier.com/content/abstract/scopus_id/84957695645
STARS Citation
Higgins, Nicholas A. and Talone, Andrew B., "Usability Of Pay-As-You-Go Cell Phones: A Cross-Cultural Analysis" (2014). Scopus Export 2010-2014. 8924.
https://stars.library.ucf.edu/scopus2010/8924