Importance-Performance Analysis of Socially Sustainable Practices in U.S. Restaurants: A Consumer Perspective in the Quasi-Post-Pandemic Context
Keywords
Social Sustainability; Importance-performance analysis; Restaurant; Consumer perceptions; Post-pandemic
Abstract
The pursuit of social sustainability has taken center stage in the public discourse in terms of the total cost of doing business, inclusive of economic and environmental factors. As social sustainability continues to become more salient in societal relevance, the organizational treatment of workers and the local community is instrumental in advancing the idea of a fair and equitable society in the quasi-post-pandemic [post-lockdown] context. The present study, drawing on importance-performance analysis conducted among U.S. consumers, sought to determine how they perceived and assessed U.S. restaurants' social sustainability practices. Theoretical implications revealed an emphasis on individual justice in a highly specific temporal context, while practical contributions advocate for broader community-based social sustainability initiatives in restaurants going beyond simplified public relations-based marketing.
Publication Date
5-2022
Document Type
Paper
Language
English
Source Title
International Journal of Hospitality Management
Volume
103
Copyright Status
Unknown
College
Rosen College of Hospitality Management
Location
Rosen College of Hospitality Management
STARS Citation
Mejia, Cynthia; Bak, Monika; Zientara, Piotr; and Orlowski, Marissa, "Importance-Performance Analysis of Socially Sustainable Practices in U.S. Restaurants: A Consumer Perspective in the Quasi-Post-Pandemic Context" (2022). Faculty Scholarship and Creative Works. 1107.
https://stars.library.ucf.edu/ucfscholar/1107
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