Abstract
The article discusses the trends in communication education in Hong Kong, China. Since communication is labor intensive, the need for personnel is swelling rapidly. Obviously, academic institutions in the region are faced with a tremendous challenge to encompass these developments. The School of Communication at Hong Kong Baptist is attempting to meet the challenge. Hong Kong Baptist College, then a small, private diploma granting institution funded primarily from tuition fees, initiated its first program in communication. During the crucial period of its maturation from a diploma program to a degree course, the communication curriculum at Hong Kong Baptist was administered as a department in the Faculty of Social Sciences. Hong Kong is at the center of the economic expansion in Asia. Employment in all forms of communication is rapidly increasing. The revised program in communication in the School of Communication is now undergoing the actual test of student and faculty interaction. Its planners remain especially curious as to the fate of the first class of Applied Communication Option students when they graduate and seek employment in 1996.
Recommended Citation
Jellicorse, J. L. (1994). Applying communication studies in Hong Kong. Journal of the Association for Communication Administration, 23(1), 23–40.
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