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Abstract

Effective recruitment and retention of graduate students by small-size colleges and universities requires innovative solutions, as they find themselves operating in an increasingly competitive market. Creating clusters of excellence within existing graduate programs offers a way to develop a competitive edge. By integrating high-impact educational practices such as faculty-guided research, small schools are uniquely positioned to make an impact on the quality of their students’ overall educational experiences. The author seeks to start a conversation about the challenges facing graduate programs in communication offered by small colleges and universities and discusses a strategy for potential solutions.

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